Cable management is an ongoing battle for many road warriors. Some of us just stuff our cables into various pockets in our bags. Others actually have small, individually labeled bags to keep their piles of cables separated and ready to unleash at a moments notice. Meanwhile, accessory companies continue to release more and more cable-management systems. They’re usually just a piece of plastic that you wrap the cable around once, then realize you’ve wasted your money and toss it aside. But the Quirky PowerCurl manages to actually be useful, and it strikes a good balance between easy and OCD. And wow… it’s orange!

Orange you glad you got those cables organized?

Quirky.com, a self-described “social product development company” that relies on user feedback to choose and perfect products, says that PowerCurl was designed by Apple enthusiasts in 24 hours. Sure, it makes a great story, but the reality is that the PowerCurl is actually a great cable-management system for MacBooks.

Currently, you can wrap the thin power cable permanently attached to your MacBook power brick around the flip-up prongs, but you’re still left with the thicker wall-plug cable to roll up and toss in your bag. The PowerCurl secures the power brick at its center, and then you roll both cables around the PowerCurl. There’s even a handy clip to secure the end of the thicker cable and keep it from unraveling.

Once rolled up, we found the cables easy to unfurl for use, and we could toss the PowerCurl in a bag without fear that it would unravel. While the PowerCurl does indeed store your cables neatly, it ends up being a bulky package. We didn’t have any trouble using it, but at 5.25×5.25 inches with cables wrapped, the Power Curl ends up being mildly huge.

UPDATE: The PowerCurl now comes in five colors. In case you don’t like orange. Thanks for the heads up guenievre.